Reading Comprehension Quiz

[A new interlinear poem will be available each Monday: Weekly Interlinear Poem .]

Use the dictionary, the acronym finder, and the word origins dictionary (links above) as needed. A new quiz is available each Monday through Thursday. This is the quiz for December 30.

John D. Rockefeller (died 1937) was known for a policy of undercutting his competition and buying them out. In less than two months in 1872, in what was later known as "The Cleveland Conquest," Standard Oil had absorbed 22 of its 26 Cleveland competitors. Eventually, even his former antagonists saw the futility of continuing to compete against Standard Oil. For many of his competitors, Rockefeller had merely to show them his books so that they could see what they were up against, then make them a decent offer. If they refused his offer, he told them he would run them into bankruptcy, then cheaply buy up their assets at auction.

Despite improving the quality and availability of oil products while greatly reducing their cost to the public, Standard Oil's business practices created intense controversy. The firm was attacked by journalists and politicians throughout its existence, in part for its monopolistic practices, giving momentum to the anti-trust movement.

1. Horizontal integration means
A. reaching out to other businesses.
B. buying similar firms to make a single, larger firm.
C. racial integration.
D. running firms into bankruptcy.
2. Rockefeller's practices gave rise to
A. improvements in factories.
B. generosity to competing businesses.
C. racial integration.
D. the anti-trust movement.
3. Undercutting means
A. selling cheaper than one's competition.
B. cutting out the lowest level of employees.
C. exposing the competition.
D. beneath-the-table dealing.
4. The Greek origin of monopoly (as in monopolistic) meant
A. alone.
B. a game.
C. sell alone/singly.
D. unfair.

The information comes from Wikipedia.

Write down your answers and then see Answer Key below.

Answer Key: 1-B..........2-D..........3-A..........4-C
Corrections? Questions? Comments? E-mail Robert Jackson at